Alexander has more than 20 years’ experience in financial services, leading global and regional communications teams at RBC Dexia, Fitch Ratings and Macquarie, and working as a journalist for leading international media outlets. He specialises in creating integrated and engaging content-led marketing and communications programmes.
Prior to joining Copperfield, Alexander was a Partner at Hudson Sandler, one of the UK’s most established PR agencies, managing clients across the financial services, media, leisure and hospitality and technology sectors. His previous consultancy experience includes being a Partner at Penrose, the UK’s leading specialist PR agency. He has managed global campaigns for an international client base, including companies from emerging markets.
Alexander was formerly a journalist at Reuters, where he covered European credit markets. He has also edited leading trade publications in foreign exchange, fund management and capital markets.
He is a qualified executive coach and works with business owners and communications professionals, specialising in transition coaching for clients managing significant change. He holds a Post-Graduate Certificate in Executive Coaching from the University of Chester.
His first career was in social work as a probation officer and mental health nurse.
Alexander holds a BA in Politics from Queen Mary, University of London, and a Masters in Social Work from the University of Sussex.